Elpenor Essays - Greek Mythology, Elpenor, Odysseus, Laestrygonians

Elpenor I am Elpenor, one of the young crew members of Odysseus. Following being banished from Aeolia, with no wind to sail with, our crew was forced to sail with only the power of our oars, as we then landed on the Island of Laestrygonians. The ships and crew, however, were under attack, all but our's. We then forged on to the island of Aeaea, home to the goddess Circe, where I succumbed to death in an accident. Odysseus was then instructed to sail to Hades, the land of the dead. Odysseus, in order to be ensured a save voyage, must consult the spirit of Tiresias, a prophet. Amidst the smell of fresh blood, many souls, mine included, began to resurrect. Anxious to be informed on the status of the living, I engaged in conversation with Odysseus who soon continued to sail once again.

The development of a practice framework Essays

The development of a practice framework Essays The development of a practice framework Essay The development of a practice framework Essay Although there appears to be a emphasis on adopting an eclectic approach The development of a practice framework for professionals working in the area of human services and although the individual may not necessarily have control over whether they will experience loss throughout their life, they can control how they respond to them. However, Reactions to traumatic events seem to be determined by a number of variables such as the nature of the event, the character, personality, previous and present experiences, beliefs, attitudes and expectations, beliefs of the individual involved (Parkinson, 1997). Positives and negatives of various theoretical approaches What difference does their approach have in relation to grief and loss Some people work purely from theory while others work predominantly from personal experience. whereas sympathy seeks to console, empathy works to understand empathy requires a certain emotional distance you have to step away from grief, fear, and anger to create a space in which your thoughts can exert a calming influence on your feelings (Ciaramicoli Ketcham, 2000). Empathy Traditional forms of mutilation for bereavement were, and in some instances still are, practiced among the indigenous people of Australia. For example, in Queensland many aboriginal tribes slashed their bodies or foreheads to show sorrow at the death or injury of a kin (Wilson, 1982). Many Westerners who work at assisting the bereaved have notions of grief pathology such as grief that is never expressed, grief that goes on to intensely for too long, grief that is delayed, grief that involves delusions, grief that involves threat to others, and grief that involves self-injury (Parkes, 1997). Professionals who work with people who have suffered loss must prepare themselves psychologically and philosophically for this work, and a key aspect of this is to be able to accept suffering as endemic to life (Kennedy, 1990). Grief can be expressed through such masked appearances as school absenteeism and bed wetting in children, delinquency and drug abuse in adolescents (and adults), and promiscuity, suicide, and diverse physical and mental illnesses in adults (Fiefel, 1995). Stroebe and Stroebe (19 ) state that grief is a normal affective response to the loss of a loved one which, if it runs an uncomplicated course does not require therapeutic intervention (p. 8). However, the focus of the majority of early research into grief and loss has been in relation to conjugal bereavement ( ) and the terminally ill patient ( ). Research into the area of grief and loss during the latter part of the 20th has identified a broad range of losses, albeit tangible or intangible, that can initiate a grief response. Furthermore, the literature on grief and loss has recognized the impact of traumatic events and a broad range of factors that include the individuals interpretation of the event ( ), the nature of the event (Parkinson, 2000; Davidson Baum, 1990), gender (Kritsberg, 1993), age (Rosenthal, 2000), level of maturity, previous experience and coping strategies (Davies Holden, 1997), support networks (Figley, 1988; Miller, 1994), and cultural display rules (Moos, 1995; Atkinson, 1997). is not yet a fully recognized academic discipline (Miller Omarzu, 1998). Unlike trauma which is acknowledged Loss is a subjective experience and, for this very reason, two or more people encounter the same the persons reaction In psychology, modernism has given rise to the machine metaphor of human functionality. When applied to grief, this view suggests that people need to recover from their state of intense emotionality and return to normal functioning and effectiveness as quickly and efficiently as possible (Stroebe, Gergen, Gergen Stroebe, 1995, p. 233). 1995, 226). Beginning with Freud, theorists have understood the purpose of grief as relinquishing the lost object so that new attachments in the present can be formed and that failure to sever the bond has been defined as pathological or complicated grief (Klass, 1995). Theoretical approaches based on psychodynamics, attachment theory, social construction of loss, cognitive theories and constructivist psychology constitute the major movements that have evolved over the twentieth century with respect to our knowledge about loss and grief (Murray, 2003). Answers perhaps as to why people do not go through a normal grieving process. According to the romanticist concept of grief the death of a beloved person was a defining event in the life of the bereaved, signaling the beginning of what was often a lifelong memorialisation of the deceased (DeSpelder Strickland, 1995). Since mourning is a process and not a state, incompleted tasks can impair further growth and development, although the tasks do not necessarily follow a specific order, there is some ordering suggested in the definitions, you cannot handle the emotional impact of a loss until you first come to terms with the fact that the loss has happened (Worden, 1991). Grieving does not proceed in a linear fashion, it may reappear to be reworked (Worden, 1991). There is not definitive time for when mourning is finished four months, one year, never (Worden, 1991). Only when the lost person has been internalized and become a part of the bereaved is the mourning process complete (Parkinson, 2000). The process of psychological debriefing should be an essential component in our response to survivors of traumatic events (Parkinson, 2000) As with adults, children follow different paths through their grief experiencing different reactions at different times (Fitzgerald, 1992). The most significant variable contributing to response to bereavement was having a history of psychological disturbance and those having a history were more likely to describe themselves as anxious and depressed, socioeconomic status was a significant contributor to depression and state and chronic anxiety levels in the bereaved individuals (Bartrop, Hancock, Craig, Porritt, 1992). A number of risk factors that have the potential to complicate normal grief reactions include sudden, unexpected death, traumatic events, ambivalence in a relationship, pre-existing psychopathology, concurrent crises, perceived preventability, lack of social support (McKissock, 1998). Of all the risk factors, centrality, the degree of significance the person who has died has in our everyday life, to our identity or our sense of well being, is the most likely to indicate the intensity of grief we experience (McKissock, 1998). Bereaved people dont let go, the reconnect through memories and changing perceptions to form a new relationship with the person who has died (McKissock, 1998). Men and women grieve differently, men tend to seek solace in the warmth of familiar sexual intimacy with their partners whereas women long for emotional closeness, or hugs that dont demand a response (McKissock, 1998).

Healthcare in the United States a Social Problem Essay

Healthcare in the United States a Social Problem - Essay Example The total nationalized health expenditures have arisen to 6.9 % in the fiscal year of 2007-2008 that is two times the inflation rate of U.S. economy. In 2007-08, the totality expenditure on the health care was estimated at a hefty sum of $2.3 trillion i.e. $7600/individual. The Total health care expenditure comprises of approx. 17 % of the gross domestic product (GDP) of United States of America. As per the various studies conducted by the experts, it has been anticipated that by the year 2016, the U.S. health care expenditure will boost up at the related levels for the subsequent decade attaining at least the $4.2 trillion which would be the over 21% of the United States future GDP. During the fiscal year 2007-08, the employer health insurance premiums augmented up to 6.1 % which is double of the inflation rate. The yearly premium cost for an employer health plan usually covering a family unit of four person’s averages near $12,100. The annual premium for the sole coverage is approximately more than $4,600. According to the experts the health care system of U.S. is puzzled with the in-efficient system, too much administrative operating expense, exaggerated costs, deprived management and unsuitable concern, misuse and deceptions. All these problems drastically amplify the cost of therapeutic care and health insurance for the company & staff and also influence the protection chances of their families. Health care in the United States is in catastrophe condition. The prosperous country on globe pays out 1/7 of its capital on health care and still leaves approximate 18 % of its population uninsured. The old aged people are often required to opt between foodstuff and pharmaceuticals. Several have deserted bio-medicine overall for the Complementary and substitute medications utilized by a lot of Americans in the previous centuries. According to the IOM {Institute of Medicine of the National Academy of Sciences}, the United States is the lone

Racism Reading + Questions for March Coursework Example | Topics and Well Written Essays - 500 words

Racism Reading + Questions for March - Coursework Example The central point of concern revolves around the predominant whites and the minority blacks. The superiority of whiteness over other races within and without the American context takes toll of the discussion. This is more so when Americans are generally expected to be whites, although the American population comprises of native communities and people from European and Asian background. The cultural, social, economic, and political dealings relative to whiteness and people of color are essentially captured. Investments within and across the aforementioned factors have always favored the white population at the expense of colored people. Oppressive and discriminatory social democratic policies implemented by agencies like the Federal Housing Administration (Lipsitz 372) are highlighted. Notably, the contemporary America continues to overlook and downplay the present implications posed by the â€Å"whiteness† factor relative to the welfare of the people of color and the nation at large. Ultimately, the â€Å"white† problem will only escalate if whiteness continues to be the basis upon which social democracy is racialized. The author’s insights into social democracy racialization, American â€Å"white† problem, and whiteness as an investment factor resonated with me. Personally, I deem these issues necessary to address, but they continue to receive little if no social and political attention. I had not thought of what actually constitutes the American society. The American society is made up of people with diverse cultural and social backgrounds. Majority of American people today are not Native Americans. This means that they are the lineage of early European and Asian settlers into America. On the same note, slavery had its contribution to the existence of people of color in America. This makes the American white a social construction, something that I had not thought of before. I have a question about whites and

Sports Essay Example | Topics and Well Written Essays - 500 words

Sports - Essay Example When fans attend a sports match, they want to feel satisfied that they have got their money’s worth. The three sports that are the most spectator-friendly are wresting, basketball, and soccer. The kind of sums paid to participants in these sports makes the price of admission go up considerably. True fans, though, do not want to miss out on any action and will thus support their sport no end. Wrestling is a sport that is not for the faint of heart. As there is no ball involved, the wrestlers must use their bare hands to overcome their opponent. For fans, this can be great because they can view two fighters slugging it out in the ring. This is a sport that relies a lot upon adrenaline. The thrill that viewers get exceeds the average sporting experience. A downside to participating in this sport is that a lot of physical damage can occur to the body. Later in life, ex-wrestlers commonly have permanent physical disabilities that result in them not being able to live a normal life. Many ex-wrestlers end up going off the deep end and doing something bad. Basketball is one of the fastest sports out there. It is played so fast that there is very little time for players to celebrate after they have made a basket, simply because the opposing team is already making their way down the court. The power and skill of some basketball players makes this sport an awesome viewing experience. For spectators, prices can be expensive because of the wealth of the sport. Similar to wrestling, although not quite as much, basketball is a relatively physical sport. The sheer physical size of some of the players means that it is inevitable that physical contact will be part and parcel of the sport. Finally, soccer is often called the beautiful game because of the nice way in which it is played. Just like basketball, soccer is known as a ball sport. Most people consider the sport to be somewhat physical,

My Dream Job A Business Manager Cultural Studies Essay

My Dream Job A Business Manager Cultural Studies Essay Personal qualities are the one of the key elements of employability .They are actually the real aspect of humans character. They are important for an employee to fulfill the requirements of the superior and the company.Especially in the communication of business.It is good for one to know his/her personal qualities so that one will know his own strength and weaknesses.A person with a huge range of personal qualities will be able to cope with people in the organization and become more successful in his career.In the development of a company,it will need bunch of people with good personal qualities to work together to create a perfect environment where everyone works happily.Different jobs will require different personal qualities because they have the different job scopes.Employees will select the new employees based on the personal qualities.So,personal qualities can also be defined as one of the qualification for the jobs that we apply for. My dream job- A business manager My dream job is to become a business manager.To fulfil the requirements of my dream job,I will need a lot of effort,hard work and also the personal qualities to make myself qualify for the job.As stated in The practice of management (Drucker, Peter F.),2004,p3,the manager is defined as the dynamic,life-giving element in every business.Without its leadership the resources of production remain resources and never become production.The role of a business manager is actually to observe and oversee the activities of the workers and make sure the operation runs smoothly to increase the productivity and the effectiveness of the workers.The business manager job is very challenging that it needs plenty of important personal qualities to help the company to improve the production. Personal Qualities for a Business Manager Be courageous A Business Manager will have to be courageous to take calculated risks,believe in what he is doing stick in his guns.He should be brave to take up challenges and always be ready to accept new challenges so that problems can be solved as fast as possible and become an inspirational leader to the team.Besides that,I can learn how to cope with stress and new duties to be completed.I need to make my sub-ordinates to have a people that is dependable. Effective Communication Business Manager need to employ effective verbal and non verbal communication.He should use clear and concise communication with everyone.It should be preferably be devoid of jargon and complex terminology.How well a manager passes on information and instructions for easy understanding of others is of paramount importance for his success.I will need to receive the messages from the superior and precisely transfer them to my colleagues.I will also need to understand the feedbacks from the sub-ordinates and try to figure out all of them. Self-motivation Self motivation is very important for a business manager in both internally and externally so he will be able motivate all his/her sub-coordinates as well.On the other hand,it is also important for the personal growth where this will also increase the productivity and overall efficiency of a team of people.Business manager has to solve many problems that occur to the people that he manages.A business manager will always think how to archieve the companys goal.I will try to motivate myself and try to solve all the problems before going to my superior. Leadership skills 3.4.1 A business manager must know how to lead all his team members effectively,so that he can always guide all his sub-ordinates since the he plays a very important role in a organization.He will need to encourage all the employees in the organization to be more productive at the workplace.He has to show confidence to the team members so that they will have the trust on the leader and this is the way to communicate with the employees to understand and solve the problems that they face.This will definitely increase the productivity and efficiency of work. 3.5 Decisive 3.5.1 I need to make a decision precisely in a short time.I will also need to become a good decision maker.As a business manager there are many things that I will need to handle and make decision for the issues of the employees of the company and also in my life.I need to lead all my team members to the right direction so that it will build trust between me and the team members to work more effective and strengthen the bond between me and my colleagues.All the decisions I make must be fair and I will need to use the problem solving skills to solve some of the issues and brainstorm for more solutions before making any decision. 3.6 Responsible 3.6.1 I have pay responsible in the growth and the development of my company.I have to organize all my team members according to their abilities and make sure that they do their part.In order to archieve the companys goals,I will need to make sure the operations of the company run smoothly and try to improve the interest of my colleagues in their work.I will have to get my duties done before the deadlines.Besides that a business manager will also have to build a positive and comfortable environment so that the employees of the company work happily and this will definitely improve the productivity. 3.7 Be punctual 3.7.1 As the business manager,I need to be punctual in meetings and to work not only to show the good behaviors to the colleagues but also to help in my personal growth and development in my life.A business manager need to manage his staffs,so he need to be punctual and reach the workplace before all his sub-ordinates reach.By being punctual,I can train myself to become a more productive person and increase the professionalism of myself. 3.8 Self-confidence 3.8.1 A business manager,I need to have self-confidence so that the sub-ordinates will listen and trust me and this will makes my job easier.I can easily get the co-operation from the employees.This can reduce conflicts and misunderstanding when all the staffs respect me as a manager when I have high confidence in myself to manage them with my experience and skills.Things will definitely go smoother when I have self confidence. 4.0 Conclusion All things considered,a successful business manager will need to have all the personal qualities .If a business manager is lack of leadership skills,time management skills and also confidence,he will not be able to take up the position.Employers will look for people who can increase the productivity and effectiveness in a team to work for them so that they can archieve their goals effectively in a short time.Personal qualities influence most of the things in a position.Without the personal qualities,a business manager will not be able to manage the team well.Thus,a person will have to qualify with all the personal qualities before going to a job interview.It is very important to understand the personal qualities of himself for personal development. Questions that I have asked What is one personal quality that you think you are different from other business manager? How you manage to convince your sub-ordinates to listen to what you say? Describe how you helped your sub-ordinates to solve a problem.What did you do? What is the procedure when you deal with problems with the attitude of the workers? Did you ever come late to work? Describe about a goal that you set for yourself in your work? Are you able to take up new challenges? Describe the processes of a major project that you handled in your company? The person that I have interviewed Name : Tham Fook Ming Position : Business Manager Company : Daisan Enterprise Relationship : Uncle Name : Yip Weng Long Position : Business Manager Company : Yokohama Batteries Sdn.Bhd Relationship : Uncle Name : Teoh Meng Kwan Position : Manager Company : Hup Heng Motors Sdn Bhd Relationship : Cousin Definition of conflict A conflict can be both good and bad. According to the book The business communication handbook. 6th ed. Julie Catalano, p.240.(2003) by Judith D, a conflict occurs whenever two people,teams or groups have different wants or goals and one party interferes with the others attempts to satisfy these.Differences in the way people interpret facts,differences in values, and the various ways people take action to satisfy their wants and needs can all cause conflict. The conflict happened to myself The conflict I have been involved is a relationship conflict happened to me and my girlfriend. We argued because of that she refuse to look for a job after her SPM examinations. She prefers to stay at home rather than going to look for a short term job so that she can learn something new to get some experience. The primary sources of my conflict 3.1 Bad attitude of her The primary source for my conflict is that her bad attitude that makes her to have this conflict with me. She is so stubborn that she will never listen or even analyze what other people advice her to do. I have been advising her for nearly two months so that she will get a part time job to spend her time. Every time we quarrel about this quarrel and ended up nothing. She complains that she feel boring when she stays at home but she refuse to get a job and she doesnt know how to use and manage her time wisely. She always says that she wants to enjoy first before taking any courses. When I give advice to her, she will keep on telling me that her parents didnt say anything when she just stay at home without doing anything and not going out to work. 3.2 Lack of understanding between each other We dont really understand each other although we have been together for a couple of months. Maybe I dont understand her deep enough and also how she thinks and reacts. Sometimes we might be confused of what the partner thinks and wants. This also related to our communication problem where sometimes what she hears is different from my original intention. This will also lead to the misunderstanding in this relationship. We have problems in communicating because she supports only her own opinion and not the advice by the people who have more experience. She will never try to understand my feelings although I do always share my thoughts and feelings with her. She always agrees with her own opinion. 3.3 Different Perspectives and background What she thinks is totally different with me since we have a different background as I come from poor family and while she is from wealthy family. In some situations we might see things in a different way. Her parents spoiled her by giving everything she wants because they have only one daughter and one son so, she loves to blame. Before she do something that will destroy our relationship, she will never think about the effects to me and she is just being selfish and do what she thinks will make her happy. Most of our ideas are different maybe because of that she is still young and has limited ability to think in more perspectives. She will follow her friends idea when too many friends suggest the same thing. Feedbacks from the other party She agreed with the primary sources stated above as she understands her own attitude and behavior. She did complain that we have communication problem as we often argue for a small matter. Every time after we argue, we found that we still cant solve the issue. Although she doesnt like my advice but then sometimes she realize that she is wrong. Secondary sources of the conflict Peer influence As she is still a teenager, she can easily be influenced by her friends where her friends have the same background as her. She will do what her friends say because she thinks that what they say is right. They always ask her to hang out in the middle of the night. She will still hang out with her friend without me. Although I told her that this could be dangerous, she never try to listen to me. Different Expectations The life she wants now is to enjoy every day without doing a single thing while what I want is to concentrate on my studies as I need to have some better achievements to show her parents that I can work something out. What she expects is to have a life as a rich girl and I just cant afford to spend her all those expensive stuff. I always tell her that I am not a rich guy and I cant give you most of the things you want now, she will tell me that she wont bother about that and after a few days she told me that she is a very materialistic person and I can see it. What she wants are all high expectations items which I dont think I can give her. Raising Problems She always complains that I dont want to spend some time with her. In fact I was so busy with assignments and projects and how could I spend my time with her when there are so many assignments to be done in just a few days. I happened to be in a scenario where I promised to hang out with her and suddenly something happened in my family and I tell her that I couldnt make it, she didnt even bother about me and scolded me that I broke my promise. She just mad at me and she stopped talking to me for a few days. She will never try to understand the problem and think positively before making any decisions. Approaching the conflict At the end, I know that both of us will need to approach the conflict no matter what. I asked her out and we talk about what both of us want and need. With the positive thinking we both listen to each other and accept the fact that actually both of us have mistakes in the conflict as this relationship involve of not only one person but both must pay responsible when problem arises. We sat down and started to accept the ideas by each other and analyze the problem with multiple solutions and choose the best solution for our conflict. She decided to listen to my advice and slowly change some of her bad attitude. After choosing the right solution and finally the conflict is solved. Importance of a brand name A brand is the identity and the image of the company that will help in attracting customers and marketing strategy. A brand name is important for consumers to identify the product, services and its producer also a promise to the customers and also makes advertising easier. Smart branding allowed the company to clearly communicate a change in direction while continuing to build its reputation.Branding also gives reasons why consumers choose the brand over all the other competitors.Consumers will always remember the name for a particular product or services.For example,when consumers think of carbonated drinks the first thing they that will come across is Pepsi and Coke.A better name can convince consumers purchase and decision making.The objective of a business can also be easily clarified by the brand name.When a brand is easy to be remembered it can be spread easily by a consumer to another consumer.A brand name can affect the sales performance of a company if the name is not suitab le for the product or services that a particular company provides. The Proposal Proposal on Changing of the Product Name To : Mr. Jason Dalz ( President ) Mr. Michael John ( Managing Director ) Mr. Justin Bryan ( Chief Executive Officer ) Date : 25th March 2013 Subject : Proposal on Changing our Cereals Product Name Regarding the subject above, as a product manager I would like to change the name of the cereal. I believe that this will give consumers a brand new image and also will attract more customers where this will increase the sales of our products. Statement of the Problem For the past 3 years, the cereal sales of our company is decreasing.Therefore,an official meeting was held on the 13th of March with the sales team to identify the problem and we found that the actual profit do not meet the minimum profit estimation. Sales for the Prohealth cereal for the year 2011-2012 Year Earnings ( Thousands) 2010 $450 2011 $400 2012 $ 320 The sales performance for the cereal brand named ProHealth Analysis of the Problem We did a research to identify the main problem where we have distributed survey forms to investigate the main cause of the problem.As a result, we found that the main cause of the sales drop is because of the brand name of our cereal product.The feedback from the customers shows that the brand name Prohealth actually sounds more like health products than cereal to a large amount of customers and because of that they seldom pay attention to our products.In addition to that, they also think that the packaging of our products is not attractive as the picture on the box showed a women with a bowl of milk.In fact, it does not look like a cereal product. From the customers feedback, some of the customers recommended us to rebrand the product with a new name and a brand new packaging as the t packaging for Prohealth can only attract customers mainly aged between 60-69 we will need to attract younger consumers to consume our products.The name Prohealth can never attract attention and it will never satisfy customers expectations. The packaging for the two products: The Packaging for ProHealth The Packaging for Cerealize Questionnaire What attributes are seen from this Prohealth cereal? Will you buy a product named Prohealth? Does the packaging looks attractive to you? If NO please state why? How satisfied are you with the usage experience of ProHealth products? Overall , are you satisfied with Prohealth Is there any aspect that you think Prohealth needs improvement? Do you think the name Prohealth is suitable for this cereal product ? If NO please state why ? Please give suggestion on the name that is suitable. The market research report is as follows: Market Research on preference of the two new brand names (000) Age 10-19 20-29 30-39 40-49 50-59 60-69 70+ Brand Name ProHealth 8 4 5 3 7 15 5 Cerealize 12 9 11 6 4 19 7 (Preference of consumers to the two brand names) Survey Form Name : Age : Which one do you think is the best name for our cereal product? Please tick and state why you dislike the other name. ProHealth Cerealize Reasons why you dislike the other ______________________________________________________________________________________________________________________________________________________ Solutions From the market research, we found that a new name for the cereal product will definitely show a brand new image to our customers. Customers would always expect the appearance of something new that they can have. From the research, some customers gave feedback on the name of our cereal product and some suggestions on the new name are given. A brand name is important attract customers and to affect the decision making of the consumers. The new name Cerealize is given by one of the customers after careful consideration that we pick from the list of selection of the new name.After a discussion with the marketing department, we found out a name that is suitable to become the new brand name of our cereal products which is the Cerealize where customers will have a clearer picture of what our products are about and what we produce. Once they see the word cereal, they will have an idea on their mind stating that this is a type of cereal product and the word lize brings a meaning specialize w here to show the consumers that our company is specialized in producing healthy cereals to the consumers. As the brand name is simple, consumers can easily recommend it to their friends. On the other hand, the packaging also should be changed as the illustration is not attractive. If they put a picture of some superheroes or cartoons on the box, this will attract kids to pay attention on our products and definitely they will convince their parents to buy it.This will help in widen the range consumers that we target. Hence, the sales of our cereal products will increase as the number of consumers increase. Conclusion In retrospect, the new name and a new packaging will definitely increase the sales of our products. It gives customers a new impression of our products and this name is suggested by one of the consumers. Besides that, it can also widen the range of consumers who consume our products. We can show a good image to the customers where we consider all the suggestion and feedbacks from the customers. Hence, this will build more credibility and the trust between the consumers and our company. After changing the name from ProHealth to Cerealize and the packaging of our products, I believe that our products will be more special than other cereal brands. I hope that you will consider adopting this idea of changing the name on the brand of cereal as this is the way to keep the good reputation of our company and to increase the sales performance of our company. Prepared by, ____YONG____ ( Yong Jun Keat) Product Manager

Game Consoles Comparison :: Video Gaming Games Game Paperes

Game Consoles Comparison Playing games is one of the most popular ways for people to release their stress from work, school, or from other family issues. However, there are a lot of varieties of games: Console games, PC games, Board games, and many more. One of the most famous types of games, though, is console game. Among all consoles, PS2 is the best one. This might be a little direct, but I have my reason for saying this. We will have a discussion regarding this later. But first, what is PS2? Why console games are so popular until now? Here is a little bit of history of why console games have been so popular since the first existing console, Nintendo Entertainment system (NES), by Japanese gaming company in 1985. Nintendo did a good job in marketing the first console game in the past in selling thirty million dollars worth of merchandise in the United States and ninety million dollars worldwide. This successful console game business changed the industry of gaming so that soon, Sony, another big Japanese electronic company, launched its first console called Sony Playstation in 1995. This console dominated the market so that Sony succeeded in selling more than ninety million dollars by 2002. As the battle of console games continued, there was one important fact that was inevitable called â€Å"period of excitement.† After a while, people will get bored with the same kind of machine with the same kind of capability. This is why Nintendo initiated the practice of releasing a new console every 5 to 6 years. It released the latest upgraded Nintendo console called GameCube (2000) following the release of Playstation two (PS2) by Sony in the same year. The popularity of these console games excited Bill Gates, the CEO of the huge Microsoft Company, to participate in the competition of console gaming by releasing the Xbox in the same year. These three consoles have battled each other for 4 years now, and people a lot of times are confused about which console is the best. This is why I am interested in comparing all three consoles based on these three categories: Game Play (the variety of available games, user friendliness, and user’s age orientation), specifications, and price. I put game play as the first priority because no matter how advanced the console is, if it is not playable, then there is no reason for it to exist.

Accepting Men

For many things, change is inevitable. According to an excerpt tittled â€Å"Accepting Men as They Are†, written by Albert Ellis, men are sex- orientated, selfish, and workaholics. Ellis believes that it is useless to try to change a man because that is how they are built. There is no point in changing because it simply cannot be done. That could be true, however, this passage was written in 1979, about three decades ago. The author had another perspective because he lived in a different generation. Men acted like they were superior, but it is now the 21st century; times has changed, and so have men.Even though many people will say that men are all the same, men are capable of changing for the better. After all, we are all humans. Humans change for the better every day like going to rehab and fix their problems. Men that change for the better are shown throughout literature, history, and the media. There are many times where men were able to change completely, like the Grinch, Tiger Woods, and in the movie â€Å"Click† where Adam Sandler acted as Michael Newman who was portrayed as a workaholic.In the passage, Ellis stated that â€Å"All men are selfish†, however in the popular childrens’ book, How the Grinch Stole Christmas? Grinch was able to change. Symbolic of men, the Grinch was selfish, bitter, and did not want to relate himself to any of the Whos. He wanted to take everyone’s joy away so he attempted to steal Christmas. Even though he takes all the decor, he was appalled that everyone still had the holiday spirit in them. Because of a young adolescent named Little Cindy Loo Who, he was able to change and return all the decorations and presents back to the village.One of the peak points in the movie was when Little Cindy Loo Who was about to fall off a cliff because of his sleigh was too heavy to carrying all the Christmas decorations and presents. The Grinch’s heart grew bigger and bigger, and he did not care if he got hurt and tried to save the life of the child that saved his. The villagers were able to see that he transformed into a heartwarming man. They gave him a chance and at the end the Grinch was able to cut the ham. Due to his positive outlook he was able to become a new person and change into a better man.Albert Ellis claims that men only want sex from a woman. However, some men are lustful to the extent where they were addicted to it, and even lost their whole family. In the last year, Tiger Woods was exposed to the media for having many mistresses and cheating on his wife. Not too long after this was made public, they got a divorce. Woods realized his obsession with sex, and checked into rehab. Even though this is one of the times where it was too late for the man to realize his addiction, he was able to admit that he had a problem.He lost his wife, kids, and almost his career. Checking into sex rehab was one of the choices for him and was a big step, but he knew he had to chan ge. He already lost his family, but he did not want to lose everything he had, including his career. This is to show that he is progressing into a better person. Some men become workaholics because they need it to support their family. In the movie â€Å"Click†, Adam Sandler plays a workaholic that tries to give the best to his family. By using a remote to fast forward time, he was able to fast forward to where he was promoted.In doing so, he spent many nights working on projects that will prove to his boss that he is a trustworthy person that can handle bigger jobs. He could not wait any longer so he went to a mad scientist which fast forwarded time, and sent him to a different time in the future. Traveling through time saw how he would be in the future if he kept focusing on his work. He lost his wife and kids, and devoteds his whole life to his job. He realized that he missed all the good times with his wife and children, and was fortunately able to go back and realize his mistake.He paid more attention to his wife and kids and was more romantic. He changed his outlook on life and was able to get back his old life. All men are different, but one thing in common is that they are able to change for worse and better. The only person you can change is yourself. Without saying more, no one should be able to change anyone because it must be the desire of the person wo needs to change. Change is still possible, but it is in only self-realization where it can only happen.

False Papers Essays

False Papers Essays False Papers Essay False Papers Essay Intro People say that their memories are the most precious things they posses. One may say that memories are â€Å"Every mans memory is his private literature†. Aldous Huxley. We can say that this can be shown in the works of Andre Aciman in False Papers (Square Lamartine) by and Carol Ann Duffy in Nostalgia. Both authors show attitudes and feelings of nostalgia but have incorporated these feelings in different perspectives and attitudes of what nostalgia is. The question that will be discussed in this presentation are: how do both authors Andre Aciman and Carol Ann Duffy in Nostalgia and Square Lamartine use literary devices to portray their feeling of nostalgic feeling? Andre Aciman writes about his past memories from Egypt where he imagines himself reliving his childhood. He links his travels through his past through the different instances and occurrences that have taken place in his past. He links Nostalgia with the linked essays that ponder on the experiences of loss, moving from the forced departure from Alexandria as a teenager and the brief stay in Europe. : He himself quotes that his nostalgia is beautiful because â€Å"Most people are convinced I love Alexandria. In truth, I love remembering Alexandria, for it is not Alexandria that is beautiful. Remembering is beautiful† – Andre Aciman Carol Ann Duffy writes about the romantic view of the past and childhood, where one hopes for the past, by being too prized. She takes nostalgia in a different direction where it sets up a kind of barriers where the poem takes different tracks in writing about relation of the past and the origins of the feelings which draws one back to the past. Body 1 Carol Ann Duffy in Nostalgia talks about how the feelings of romantic view of the past childhood and where ones hope for the past are expressed. In nostalgia she mentions the â€Å"early mercenaries† where the poem first imagines the first feelings of nostalgia: the origins of the feelings preceding the word. Even if emotions have origins, that are even if they don’t always exist, they only seem to some extent more arbitrary, more questionable then they have been so. The idea opens up the possibility of consideration, judgment, of the particular emotion. The usage of â€Å"Early† establishes the origin of the emotion. The â€Å"mercenaries† is a little more complex in the sense that why would someone or anyone leave their home? In this case they are leaving home for money. The word suggest a kind of moral judgment where mercenaries fight for no other reason that money; values, etc, are not an issue for them. Nostalgia is first described as a sickness. This seems both a kind of punishment for the ‘mercenaries’ leaving home – but also a kind of reduction of the general ‘romantic’ aura of nostalgia, its description as a sensitive delicate feeling. The usage of the word ‘wrong’ repeated over and over gives the sense of why there were not used to and what the mercenaries didn’t expect, what was not suited to them, or morally or esthetically wrong, bad in itself. The word ‘wrong’ blurs across al the different shades of meaning, although on it all depends on what your perceive to be the ‘moral’ of the poem. Every detail that they mercenaries felt is wrong; this is emphasized with the repetition of the word and the list of different qualities. Adding to this the emphasized wrongness is the one return: money. It sounds every cold and inadequate place against the list of all that is wrong. The general idea of the first verse sounds critical – especially when it seems to be summed up by the final word of the long second sentence: ‘wrong’ summarizing judgment given emphasis by placing the word; a run on line, completed by this single word alone. It sounds at least temporarily conclusive a moral judgment. In Square Lamartine by Andre Aciman, he uses repetition in making his point. He emphasizes his past feelings with how beautiful it is remembering the time he looked out of the window to remember the same sky, same city and the same feeling that overcomes the memory. My passage to France is no Longer easy I can go to France, But I can no longer be in France. To be in France is to think all of the times I came so close and failed, of near-misses and close calls†. He makes it clear that he’s trying to remember the beauty of the memory of France at that time, yet his attempt to remember that beauty had some â€Å"near-misses and close callsà ¢â‚¬  but to himself he still thinks of it as his failure. The repetition of France emphasizes his point on trying to remember the beautiful city and his memory of the place. To question something is Andre Aciman’s literary technique to bring out the beauty in the memory that he is trying to remember. He also uses the usage of rhetorical questions to question the beauty of the remembering this nostalgia that sends our emotions spiraling. His question â€Å"Why wasn’t I Born here. Why can’t I live here when will it happen, why am I here when it seem too late? Andre Aciman uses the question to ask the reader to sympathize with him. He is questioning how the realistic this feeling is but he still can seem to visualize the beauty of remembering the feeling. He also links the why wasn’t I born here with the live, and his presence of being there. It creates a two sided argument on what its really like to see yourself being there and actually being there. Body 2 In the 2nd stanza Duffy mentions, â€Å"they had an ache here†, â€Å"it was given a name†, â€Å"a sweet pain in the heart†. The ‘ache here’ now seems to be leaving a consultation between the speaker and the doctor, and the ‘here’ point to is the speakers own heart; which comes back to the feelings suffered by the mercenaries is now also suffered by the speaker. The distanced judgment is partially compromises as the speaker too has this ‘illness’. There is a severity factors due to the speakers involvement compromising the distanced judgment, which adds more severity feeling when it suddenly changes from merely ‘making them ill’ to ‘it was killing them’. The making of nostalgia an illness has not only stripped away that romantic aura that nostalgia is meant to feel like but also had increase its strength in the poem distancing and minimizing nostalgia making it more pressing. The language and imagery of the second verse its noticeably more romantic than the first stanza. The feelings that are imagined in the second verse are that of those who stayed put, which were fearful i. e. those who merely imagine the feeling because they do not feel it really. The controversial language/phrasing/imagery of romantic verse is show in â€Å"†¦The sad pipes’ and ‘the dwindling light of the plain’. This poetic phrasing is not only the poet’s own but also the imagination of these stay at homes, fearing nostalgia. The division between those who really felt nostalgia as an illness and those who elaborated upon their fears of what I might be is just a far too simple division. By unnoticeably introducing the word ‘dwindling’ is a different perspective on nostalgia, the first verse emphasized geographic distance and now in ‘dwindling; and in the last two lines of this verse introduces the perspective of time. The last two lines give a sort of snapshot of the memory from ones childhood. The shift is unnoticeable but it will determine how the poem ends. Andre Aciman in his writing uses word choice that laborates the thinking of how beauty is captured though different view. â€Å"†¦ Put off grasping in the hope that, when we’re not looking, when we’ve stopped hoping and thinking and dreaming driven out of its hiding place it might finally decide to tap us on the shoulder and beckon to us with a promise of bliss†. This enhances the speaker’s point of view, the usage of words that show hope of being somewhere and achieving that goal is hidden and with the use of ‘looking’, ‘hoping’, ‘thinking’ and ‘dreaming’ where he creates false sense nostalgia. Since in square Lamartine he is remembering his past time that he spent his childhood in France. Aciman uses figurative language in which he mentions the â€Å"romance of Paris† which he implies as remembering is beautiful. Since romance is a feeling of excitement and mystery associated with love he connects this to his love for Paris and his love in remembering something of the past that is so beautiful, nostalgia. Body 3 In the third stanza Carol Ann Duffy when she says, â€Å"the word was out† this shifts the focus on the personal attachment that people had with nostalgia is now just publically out to be judged and criticized. The usage of the word out emphasizes the word has escaped and so cannot now be contained or restricted in how it will be used or interpreted: and, secondly, the rumor of the existence of this feeling is now general, public property, and so what it might mean, how it might be used, can now no longer be controlled. Duffy uses the priest and the teacher as symbols for questioning the feelings of heartfelt nostalgia. The shift between the first verse where this is that feeling which as become purely mental, imagined, but also mournful, and, as such, impossible to eradicate because it concerns itself not with individual fate and actions but with fixed condition of Nature and Life and not depending on the person individual actions. The priest is â€Å"crying at the workings of memory through the color of leaves† because the memory cannot call back the past. And why at the color of the leaves, because leaves turn red and fall in autumn meaning they die. This creates a time framer where time moves on and cannot be stopped. The teacher turns â€Å"too late† in here attempt to recreate her past through her reading the book. The last verse of the poem returns its focus back to the â€Å"early mercenaries† returning home- that should be the antidote for the illness of the first stanza. The seasonal shift being â€Å"spring† which is a symbol of revival and the repetition of the word â€Å"same† mimics but reverses the repetition of the word â€Å"wrong: in the first stanza. Andre Aciman use metaphors to convey his love and passion for the remembering the time he had spent in France in his childhood. The remembering itself is expressed as beautiful as he uses the comparison of the two different aspects of music and harmony. He does so in the expression â€Å"If Egypt was the bass melody, Paris was the full orchestral score, an Saint Augustine thinking back to the time when we had not yet sooner†¦Ã¢â‚¬  The usage of music helps express the feelings of how the beauty of even the simplest of music elements can make memories so much brighter. The usage of â€Å"bass melody† and â€Å"Paris was the full orchestral score† makes the memory of Paris seem so much full of life. Aciman compares the bass melody which in music is just plays in the background of the music, and makes Paris seem all the more beautiful with enhancing that melodious tune to become that whole orchestral score ignoring the harmony of music. Aciman makes usage of musical methodology to express the â€Å"full orchestral score† which brings outs the beauty in music. This is what makes his remembering the past so beautiful. Aciman also refers back to the past through usage of imagery. Aciman compares the past of Alexandria in compares to the beauty of life and the hardships that he has lived through, viewing up the beauty of man and memories that have been made. He mentions â€Å"Alexandria and dreaming of a Seine scarcely seven minutes away was also cast upon this landscape, a past life, a pluperfect life, a conditional life, a life made, like Paris, for the mind Or the paper†. The indication of a â€Å"seine† which translated in English means a major French river, which is implied as a metaphor. This in turn creates a passage way through his memories which he can flow along and move across time and space, this is indicated with the ‘seine scarcely seven minutes away which was also cast upon this landscape†. The river is his path which he takes back in seven minutes to his â€Å"past life† in which he describes as more than perfect which he images to be more like he had in Paris. Conclusion Overall these two different style writers have combined different aspects of reaching one goal. The different varied styles to achieve their view on nostalgia, may it be from personal experiences of fictional ones. Their different styles contribute to their writing differently. Duffy’s different styles takes nostalgia in a different direction where it sets up a kind of barriers where the poem takes different tracks in writing about relation of the past and the origins of the feelings which draws one back to the past. On the other hand Aciman making the most of nostalgia by expressing his feelings by linking his travels through his past through the different instances and occurrences and linking Nostalgia that ponder on the experiences of loss, moving from the forced departure from Alexandria as a teenager and the brief stay in Europe. Overall the two express their emotions and thought differently Duff on one hand goes to seek the true feelings and origins where as Aciman just want to remember the beauty and emotion filled experience that you get from remembering.

Diversity In The Workplace †Business Essay

Diversity In The Workplace – Business Essay Free Online Research Papers Diversity In The Workplace Business Essay Age difference is something that will always be there. No matter what, there will always be age diversity. Age is such a big factor that there is the Employers Forum on Age in the United Kingdom, which is an independent network of leading employers who recognize the value of an age diverse workforce. I believe that age will make an impact with the dominance and interactive styles more so than with the steadiness and cautious styles. Dominance and interactive styles tend to be faster paced than the other two and an older individual may not be able to keep up with the pace. The Dominance Style The dominance style is the style that I fall under so I will be able to focus more on it than the others. Individuals with the dominance style tend to be fast paced and decisive. These individuals may have a problem with age diversity due to their pace. Someone who is older may not be able to keep up with the pace that the dominant style wants to have. This will then cause the dominant style people to become impatient because they will be behind schedule. They are also insensitive to others’ feelings so they may come across as being controlling. The dominance style individuals may discriminate against certain individuals concerning religion without knowing it. The big priority for the dominant style is the goal and they may have tunnel vision and not see anything but the goal. Lack of knowledge of the religion is what may cause the problem. Gender is something that I do not think will affect the dominance style individuals much at all. The only thing that could cause a problem is if someone from the opposite sex is threatening their control or productivity. The dominance style individuals seek to have control and leadership. Differences in skills and abilities make a big difference with the dominance style. The dominance style is fast paced and task-oriented. Someone with a lack of skills and abilities will have a hard time keeping up with the dominance style. If there are a lack of skills and abilities, the dominance style will be less patient with those individuals. The dominance style will stick with the agenda and keep the conversation on subject. If an individual has a low skill and ability level, the dominance style will grow impatient with them. The Interactive Style The interactive style individuals are also fast paced. Older individuals may have a hard time keeping up but the individual style individuals are more concerned with people’s feelings than what the dominance style individuals are. They may fall behind their deadline due to this but they will be more concerned everyone’s feelings rather than the goal. Religion may not be much of a problem for this style because the individuals are more open and willing to interact. With the willingness to interact, they may learn more about others’ religious beliefs and not offend them. As I have said before, they are concerned with people’s feelings and would not want to offend them by not knowing about their religion or at least have some sort of understanding of it. I believe that the interactive style will not have a problem with gender discrimination because their priority is people, whether it is male or female. The interactive style is also less patient if there is a lack of skills and abilities. Individuals may be able to interact better with the interactive style though because they are more people-oriented than task-oriented. That could be the reason that it is called the interactive style. The Steadiness Style I do not believe that age will affect this style much because this style is slower paced and built on teamwork. Their top priority is relationships, so they will be able to interact with anyone, regardless of age. As I have said before, I believe that someone may be discriminated against concerning religion because of lack of knowledge on certain individuals’ parts. Not knowing certain beliefs or holidays may offend some individuals of that certain religion without realizing it. Gender discrimination should not be a problem with the steadiness style because, as stated before, they want to have relationships and teamwork. They seek to build friendships and it should not matter what gender the person is. The steadiness style individual is more friendly and personal than the other styles and this will help them with other people. The differences of skills and abilities should not make a difference for this style. They will be more personal and friendly with people that may lack skills or abilities by helping out and picking up some of the slack. The Cautious Style The cautious may have a problem with age not because of the slower pace but because they may not be as precise and accurate like the style is looking for. An older individual may not be able to be as precise or accurate as one would like them to be. The cautious style will probably not discriminate when it comes to religion because they are concerned with being cautious, of course, as the name states. They seek to be precise and accurate so that will probably carry over to having knowledge of various religious beliefs of coworkers or other group members. I do not believe that gender is a problem unless that person is not as systematic as the cautious style would like them to be. The skills and abilities of individuals will make a big impression on this style. The priority is the task at hand and they seek accuracy and precision. If someone is lacking in these areas, it will not set well with the cautious style. This style does not like disorganization and is very high on preparation and thoroughness. Conclusion The four styles are all different in their own ways and everything is taken differently depending on which style you are dealing with. The key, though, is how someone in a certain style can adapt and work with others from another style. Being able to do this will set those individuals apart and show that they can excel at what they do. References Employers Forum on Age. Retrieved on July 11, 2005 from efa.org.uk Alessandra, T. (2004). The DISC Platinum Rule Behavior Style Assessment, which is based on The Platinum Rule Model of Behavior Styles. Research Papers on Diversity In The Workplace - Business EssayThree Concepts of PsychodynamicHip-Hop is ArtResearch Process Part OneThe Relationship Between Delinquency and Drug UseThe Hockey GameThe Project Managment Office SystemInfluences of Socio-Economic Status of Married MalesAnalysis Of A Cosmetics AdvertisementBionic Assembly System: A New Concept of SelfComparison: Letter from Birmingham and Crito

Women forced into prostitution Research Paper Example | Topics and Well Written Essays - 750 words

Women forced into prostitution - Research Paper Example Research in many parts of the world has shown that women are most usually tricked into a life of prostitution and servitude. It is a life no one wants, for it brings shame, disrespect and dishonor not only to the woman concerned but also her family (Troubnikoff, 27). In fact, few self respecting individuals would want to associate with her. Not only does prostitution affect her physically, but women are also shown to have mental and psychological effects from these experiences. She cannot and usually does not marry, and in fact carries in her heart a lifelong hatred and disregard for men, especially those who have enticed or tricked her into this sordid way of life. Discussion History calls prostitution one of the oldest professions known to women. But how did women come to know the effect that their beauty had on men? Most likely it was the man who was enticed by her beauty and wanted to sleep with her. Scientists have maintained that men and women are attracted to very different th ings when it comes to love. For the man, it is almost always the physical attributes of a woman that are more attractive. For the woman, they say that she is more captivated by the nature of a man. This shows that men can be attracted in an instant, while women only after getting to know the nature of the person they prefer. Love poems and songs that speak of a woman’s smile, hair, eyes, smoothness of skin and body etc are almost always written by the male sex. In fact the whole cosmetic and fashion industry are based on this premise (Perkins, 12). The world loves both handsome men and beautiful women. They are the stuff of dreams and everyone wants to possess them or be close to them. A woman can be forced into prostitution for many reasons. Chief among them are economic reasons. If despite her education and upbringing, she cannot get a job to make ends meet or enough to support her parents and other siblings, then she may be forced to get into prostitution, especially if sh e is poor. However in places like Thailand and India, the truth is often worse. We find people who can entice even parents to part with one of their daughters under the guise of gainful employment in the city (Lim, 15). Unbeknown to them, once she is under his control, she is usually shipped off to the red light areas in busy cities and forced to please men and satisfy their sexual desires and perversions (Flowers, 80). She cannot communicate with her parents. Usually someone else even begins sending false letters to her family back home saying that she is doing fine. Then the letters stop under the pretext of finding another job etc. In this way she becomes a money-making machine for her paramour, pimp and madam, doing all the work while earning nothing in exchange. To avoid suspicion sometimes, human traffickers even send home some money in the beginning just to placate her family. Later on this is stopped as well as the communication (Cundiff, 2). We also have cases where playboy types get a girl to love them and then reveal their true identity as pimps after she has given up her body to them. It can start with the boy, lead to his friends, and finally when she is used to the money and the lifestyle, she is forced to join the sex industry by such created circumstances. At this point usually she has nowhere else to go and cannot tell anyone because of the shame she feels. As she gets used to this life and its demands, she learns to please and entice men. It becomes a game and a profession for her, just like any other (Carpenter, 18). Research has indicated that prostitution has a deep and lasting impact on women, especially those who have been tricked into this profession. They cannot

Can any organisation learn to be inovative Essay

Can any organisation learn to be inovative - Essay Example These significant changes are led the impact of the globalisation which has also encouraged the technological expertise and innovation. In fact, globalisation and innovation are closely related with other. â€Å"Globalisation can be viewed as the outcome of processes of imitation and adaptation of innovation† (Organisation for Economic Co-operation and Development, 2005, p.108). Trade and business is the most of the important area that has been heavily influenced by globalisation. Globalization has been a boon for the trade and commerce as it has provided a vast opportunity to entire business world. However, it has also led to intensify the global competiveness as majority of the economies encourage the international trade by imposing free trade policies. Hope and Maeleng have defined the free trade policy as a â€Å"competition enhancing device† (Hope and Maeleng, 1998, p.61). In such competitive environments, the business organisations are trying to gain sustainable c ompetitive advantage, and in this course, innovation is the one of the most key factors. For example, Tidd, Bessant and Pavitt has identified that new product development is highly correlated with the market share and innovative attempts is the core essence of a new product development (Tidd, Bessant and Pavitt, 2005, p.5). The level of innovation generally depends on the size and types of industry. For example, technological innovation is more prominent in automotive industry rather than apparel industry. However, innovation can be termed from the technological perspective but it can be also defined from the management strategic perspective. On the other hand, there are certain requirements that must be met for incorporating innovation and these requirements are external as well as internal environments. This paper wills attempt to present analysis and discussion on the multiple aspect of innovation required in an organisation. The primary focus will on the multiple factors that mu st considered while incorporating the innovation within an organization. Hence, certain popular theories and models on innovation will be explained in order to understand the basics of innovation. In order to meet the primary objective of this paper, the identification of drivers and barriers of innovation will be analysed. Finally, the entire discussions and analyses will be summed up in the conclusion. 2. Theoretical Background regarding Innovation Innovation has been a popular area of study and many scholars and academics have tried to offered and explain their views to present the multiple aspects of innovation. They have realized the increasing importance of innovation in every aspect of human activities especially for the commercial purposes, and hence their theories are essential for the organisation seeking to develop an innovative business model and organisational culture. Incorporating an innovation within an organisation is a long process and number of factors must be ali gned as per the prevailing condition. At presents, the business organisation is continuously trying to improve their overall business model and operating activities by incorporating innovations in their organisation. The innovation used by them â€Å"can range from straightforward cost reduction measures to completely re-designing the business†